Like anybody involved in internet marketing and web sites development I also like to rank high in Google search results for the keywords I consider useful after I have done some keywords research.

And like anybody else I know it isn’t that easy to reach this target. Google is the most important search engine of the internet, and the biggest source of traffic existing at the moment. The competition to get good results in the Google search engine is the higher existing too.

So to get these high rankings quickly we need to know, and to do, what Google likes and considers good.

One of the best possible ways is to use the big sites that Google likes a lot and indexes high for all the keywords and add there links to your own web site.

An example is Squidoo, that allows you to create your own pages about the topic you like. Squidoo often ranks high in Google search results for competitive keywords, so you can create your pages on Squidoo, that are called “lenses”, related to your desired keywords, targeting these keywords in the name and URL of the lens, in the text content you add to it, and in the link back to your own web site.

Google also likes a lot the big social networks web sites, like MySpace as example, and having links with your desired keywords to your own web site posted in MySpace can also help a lot your site to get indexed fast by Google and to get higher rankings for your keywords.

Squidoo and MySpace are just two examples of sites that Google loves and that can let you easily add links to your site. It is also important to notice that these sites are very good for anybody that wants to have links from big sites to their new sites because both of them have content about any possible topic, they are very generic sites and have pages about anything you can imagine.

I will show you other good sites, but before I want to give you another good tip that can make the difference.

Having the keywords you are targeting in your domain name can help a lot. If the main domain name composed only by the keywords is not available than you can select a variation of it, perhaps adding another word that gives anyway a meaning to the domain.

Now let’s see some other good sites you can use to rank higher on Google for your desired keywords.

Two possibilities are inside Google itself, or better said inside the Google network. But they could require more work to be successful.

I refer to Blogger and to Youtube, they are both free Google services.

Blogger allows you to create free blogs, and again you can select any topic you like without problem and Google loves blogs. The problem is that a blog must be continually updated to get and keep good rankings in search engines and Google in particular, so this will require more work than a Squidoo lens or a post on a social network.

Youtube also is loved both by Google and internet surfers, but you will need to be able to create a video to use it, than you can add the link inside the video itself to promote your web site to the viewers of the video, and in the description, to be crawled by Google and the other search engines.

The ones above are only some of the big, good sites that can help you a lot to get high rankings quickly for your desired keywords in Google, but there are many others you can find making some researches in Google.

When it comes to online communities there are some disturbing trends taking place right now. Forum administrators are spending too much time working to improve their Google page rankings, and on search engine optimization in general.

The idea behind this trend is that better page rankings make a community easier to find. Although there is a truth to the idea that making your forum rank higher in searches will get you more sign-ups, there are some problems with this line of reasoning.

First of all Google PageRank isn’t really relevant for a forum. A high page rank may help somewhat with SEO, but it will never help to keep the community itself active. In other words, what good is a high search engine ranking and a flood of new visitors if there is no activity in the community to support your member base, and nothing to attract new signups?

In this article we will take a closer look at Google’s page ranking system, and at how it fails when it comes to forums.

A Look at Google Page Rank

Before we discuss page rankings for forums, let’s cover the PageRank system itself.

Google created page rankings as an easy way to represent the popularity of a website. The idea behind page rank is that the more links that a website has pointing to it, the more popular the site must be.

To gauge a site’s popularity Google will count the number of one-way links to that site, analyze the popularity of the site that provides a link, and also analyze the relevancy of each link. With this data, Google’s system calculates a page rank. In other words PageRank is a single number that represents the popularity of a web site.

Although this system works for a regular website (assuming people aren’t cheating the system by buying relevant links), it doesn’t work well for a forum.

Google Page Rank and Forums

For a bulletin board, the page rank numbers are somewhat irrelevant. They do count to a certain degree on the front page of the forum. But the threads themselves (the important content on the site) are rarely rated properly.

In fact, by the time a single page of a forum has a good page rank; it is usually considered an old post. The thread may have held the most useful information on the web, and it may get hundreds of replies; but, since no one is linking to it, the page rank is still quite low.

The same idea holds true for the forums in their entirety. An old forum, which no longer houses an active community, will often have a much higher page rank than the newer active community. The reason for this is quite simple. Many people have happened across old threads and linked to them to provide information to others. This hasn’t happened with the newer site yet.

What it takes to rank a forum, is a look at aspects that matter to community.

Let Page Rank Take Care of Itself, and Focus on the Community

If you wanted a gauge to the health of an online community you would have to account for many factors. Member count, the activity of those members, thread count, posting activity, and more would be have to be taken into account to gain a picture of where the forum really ranks when compared to another (the factors that BoardsMD – http://www.boardsmd.com – looks at).

Over time, as more people begin to link to the information on the forum, the page rank will grow automatically. A forum administrator shouldn’t waste their time working on improving page rankings. The focus should always be on the community itself, and on the members. With a healthy active community, page ranks will take care of themselves, and your site will be more valuable to members since your focus is always on forum health.

In the past if you were small business, there were no ways, but to place paid advertisement into local newspaper to attract some attention to your small retail store, restaurant, or repair shop. Internet opens unlimited and virtually free possibilities for you, however there are some conditions, or better to say, you have to know how internet search engines, such as google, yahoo, msn work and how to make them work for your business, attracting leads, potential customers, employees, vendors with better conditions, etc.

1. Article and Keywords. First of all article should be a bearer of your website strategic keywords, otherwise it will be gunshot to the blue. Try to incorporate some keywords into article, press release, news or blog header, then keep supporting your introduction with additional keywords combinations. Do not overuse keywords, however, your publication should be written in natural language, otherwise both editor and search engine declassify it

2. About Author section and links back. The theory of page ranking says that the web page should have minimal number of outgoing links in order to achieve higher ranking itself. At the same time it should receive maximum number of incoming outside links to be boosted. We believe that this logic is in essence abolished and nowadays google deploys multiple concurring parameters to determine the page rank. Plus, official page rank, that you can see on google toolbar is actually related to page aging process and is not directly related to real pagerank in search results. Just try to think about internet news. You often see news headlines relevant to your search queries on the top and obviously these news headlines are on not yet ranked pages of media portals. Back to the paragraph – feel free to place up to five links back to your web sites

3. Originality of the header. Yes, we believe that google tries to evaluate the header to be dense with relevant keyword and at the same time to be uniquely original and in essence represent good example of your creativity as journalist. We believe that it matches relevance and originality of header words combination. Please see alchemy keyword in the header and this might be one of the reasons for this article to be ranked relatively high