Q. Host your own blog..? Why would anyone want to do that when there are plenty of well established blogging platforms that will let you set one up and operate it for free?

A: Better SEO, total control, more traffic and more sales – although those reasons won’t apply if you’re not blogging for business!

When I started out blogging I opened a blogger.com account. That worked fine for me at the time because I was new to blogging. I was such a newbie that I didn’t even realise it was possible to host my own blog.

Even if I had realised that, it’s not something I would have given a moment’s thought to. I was too new to working online. I was (still am) totally non-techie and it would have been too daunting a task.

So I happily blogged away on my blogger account until I logged on one day to find that Google had translated all the admin pages into Chinese. I live in Hong Kong so Google, thinking they were being smart, used my IP address as the basis on which to make the decision to translate it.

Not being able to find the help link (because I can’t read Chinese) I logged into my Google account (Adwords, Gmail, etc,) to raise a request for them to translate my blog back to English.

After a week nothing had happened. I hadn’t received a reply, I still couldn’t read my admin screens, and I was seriously frustrated that Google should unilaterally decide to translate my blog, so I kissed the big G goodbye and shifted my blog over to Wordpress.com.

By this time I had learned enough about blogging to have heard that Wordpress was the place to be. So with some anticipation of great things to come, I imported all my blogger posts and set about learning the new admin screens.

One thing I noticed immediately was that my posts were suddenly figuring much more quickly in the natural search results, so it looked as though at least some of what I’d heard was correct.

And I happily blogged away until…

…one day I tried to log on to be met with a notice telling me my blog had been suspended for infringing Wordpress’ terms and conditions.

DAMN..!! Twice inside a month I’d been blind-sided by my blogging platform and the second occasion was even more damaging than the first. (It doesn’t look too professional when your visitors are told that your blog’s been suspended for infringing terms and conditions).

So, finally, I was pushed into the realisation that I had no option but to set up my own blog and host it myself.

So off I clicked to Wordpress.org to see what I could find out. And I was pleasantly surprised.

Firstly – they’ve made the process as easy as possible by setting out extremely clear, easy-to-follow instructions.

There are a few minimum requirements set out, which pretty much every hosting provider meets. You can always check with your provider if you’re not sure. Mine does, so I printed off the instructions and got going.

First step is to set up the database. Easy to do – the instructions are very clear, include screen shots for every step of the way and are written in simple, non-techie language.

I then downloaded and unzipped the blog files, entered my newly created database details into the config file, (just followed the instructions), uploaded the files and accessed the installation screen via my browser (the URL is provided in the instructions). That kicked off the installation script and I was all done.

It was, literally, a 5-minute exercise.

However, the majority of hosting providers now give you an even easier method than that:

One click installation.

I’ve never done a 1-click installation so I can’t confirm whether it really is one click or whether a few more are involved – but it’s definitely very easy and it doesn’t involve any downloading, unzipping and uploading of files.

So what are some of the benefits of hosting your own blog?

You have total control. You can write what you like, you can drive traffic to affiliate programs, no one is going to translate it into Chinese, and no one is going to lose your database.

You can customise it as much as you like. Customisation is done through plug-ins, and there are plug-ins for just about anything you can think of. You decide what you want to do with your blog, then you can either go to the Wordpress plug-in directory or do a Google search for a plug-in for the function you want.

Download the plug-in, unzip it, upload it and activate it through the blog admin screens. It’s that simple. Really.

But of all the sexy things you can do with your self-hosted blog, probably the biggest benefit of all comes from the SEO elements.

This really turns your blog into an incredibly effective way of figuring strongly in the natural search results.

Optimising your blog for the search engines is simply a question of installing and activating the appropriate SEO related plug-ins. And you can find probably the best list of these in Jack Humphrey’s Authority Blackbook.

If you’ve gone to the trouble of setting up your own, self-hosted blog then you should absolutely download this book and follow the guidelines in there for optimising it properly for the search engines.

Firstly, it’s free and secondly, if you don’t set up your blog properly you’re wasting an enormous portion of its SEO potential.

It would be like buying a Ferrari but never taking it out of the city centre.

I’m now using my blog as my primary means of drawing in traffic. I haven’t spend a dime on promoting it – and I don’t have any intention of doing so going forwards.

And yet my blog is now attracting a little over 50% of the total traffic I’m getting on a weekly basis – that’s traffic to my blog plus traffic to all my other sites – and that’s almost totally due to the SEO effectiveness of my plugin-rich, self-hosted blog.

Within the next year I’m aiming for that to be well over 80%.

If you have a blog, you undoubtedly want to draw as much traffic to it as possible. Whether you are trying to make a living by blogging or if you simply want to get a specific message out to the readers, a large amount of blog traffic is ideal. The following will list 10 powerful ways to increase blog traffic to your blog.

Use Keywords to Increase Blog Traffic

First, you want to use keywords throughout your blog. Doing so will not only draw readers to your blog but it will bring in individuals who are interested in the topic areas which your blog covers.

Have a Main Point to Your Blog

Most blog surfers do not want to read a blog which is circuitous in nature. They want to read a blog which has true depth and a main point to it. Therefore, make sure that your blog has a main point within it and gets to that point in each and every blog posting. This too will increase blog traffic for you.

Sell Things via Your Blog

Although some blog readers are just there to read the words and that’s all, many others are interested in making purchases along the way. With that said, you want to provide them with the opportunity to buy something while reading your blog, whether it be your own items or ones provided by outside companies through affiliate programs and pay per click programs.

Keep Your Blog Current to Increase Blog Traffic

Keep in mind that individuals aren’t going to visit your blog if they come across the same, stale information time and time again. You have to be sure to update your blog on a regular basis so that readers have something new to come back to.

Make It Interesting

In addition, the blog content should be interesting and enticing. You want readers to make it a point to visit your blog everyday and tell their friends about it as well.

Post Your Link throughout the Internet

Another way to really increase the level of traffic to your blog site is to post your link in as many places online as possible. This is another way, in addition to search engines, to get people connected with your site.

Offer Free E-books

A good way to get individuals hooked on your blog is to offer them something for free such as free e-books. E-books are multiple page writings which offer information and solutions on a variety of topics. Try to write an e-book or hire someone to do so and then post it on your blog. Advertise the free e-book over the Internet and by doing so you will ultimately increase the amount of traffic to your blog, please the readers and get them to come back for more.

Give Your Readers a Reason to Visit Your Blog

In addition to offering free e-books via your blog, you want to find other ways to get readers to visit your blog. Try offering contests and valuable information which visitors will want to take advantage of. If they find that your blog is helpful they will keep reading it and tell their friends about it also which will increase blog traffic to your site.

Focus on One Specific Topic

You have to remember not to spread yourself too thin when writing a blog. You want the blog to focus on one specific area which will draw individuals to it by way of backlinks and search engines. By focusing on one area you will find that your blog traffic increases more than if you were to talk about various things on a random basis.

Write Guest Posts on Other Blogs and Websites

Lastly, you should try to write guest posts on other individual’s blogs and websites to increase blog traffic to your own site. If you are putting out valuable information to the Internet surfers you are sure to find that people want to learn more about you and read other articles and posts which you have completed.

Blogs have become a favorite part of the Internet community. They have been used to help deliver opinions to people about current international and local news events, to help people let off steam on any subject they choose, or just as a plain online diary about personal experiences, events and observations.

Online sites like LiveJournal and most notably Myspace have encouraged people to develop blogs of their own, thus making them even more popular than before.

A large number of successful businesses have worked to create their blogs to help distribute news about recent events within the company to the public. It can be a valuable asset for your business, as it will help you to bring out news in a easy-to-use simple format. But the best part is that it’s free and won’t cost your business a penny to use.

Within your internet marketing blog you can enlighten your guests about important changes on your company’s website. This includes new features and links on the site. You can also use it to talk about your views on things in the business you are involved with. It allows for discussion and prompts your guests to look into the subject matter you are discussing as well.

An internet marketing blog is normally archived for as long as the blog exists. Therefore, you can use a marketing blog to jot down your targets and objectives and keep a record of your progress in your entries. Your blog entries can also feature important tags and keywords that can be used for visitors to find important postings about certain topics and other things of interest or curiosity.

For example, in your internet marketing blog if your posting is mainly about your businesses quarterly profits you can put in the tag word “profits” so that it will be easier to locate in your blog in case people search for it.

Linking your internet marketing blog to other sites will also help. This will get your marketing blog to appear at the top spots on search engines, as it can be found on different blogs and sites. Having your marketing blog get an affiliation with another group will also be beneficial, as it will dramatically increase exposure to people who use other blogs. Also, you can earn some additional income from your writings with an affiliation.

Make sure, you leave your internet marketing blog open to receive ideas and comments from your visitors. People who write individual comments on your postings will help you to know where you are heading with your work and to possibly find links to other blogs that you can promote your business with.

There is a good chance that the people who leave ideas and suggestions on your business will also perhaps put your marketing blog on their favorite links pages on their own blogs. This will greatly help your exposure as a result.

The great thing when considering an Internet Marketing Blog is that it is very easy to start one up. There are various different groups that will host your marketing blog, including Myspace and LiveJournal. The group you sign up with will give you all of the necessary information and tools you need to get your marketing blog up and running.

An internet marketing blog can be a powerful tool to promote your business and bring massive exposure to your work. It is very cost efficient, as it is free to use, and it can also be linked to numerous other sites. An internet marketing blog is an essential way to make your business successful.

Weblogs or blogs are so popular. They become the source of not only to express views but also to earn money on line. In the world of blogging for profits, blog content and blog traffic are the two reigning kings. If you put good content on your blog and get people visiting it you’ll make money, guaranteed.

So when you go about making your blog, you should first think about what your going to sale and what content you should put on your blog to entice people who might be interested in it to pay your blog a visit. Without traffic you won’t make any money so it’s very important that you have good content on your blog to bring people to it.

After you’ve decided on the content of your blog, the next step is to start making blog post to fill your blog up with quality content. Once a day, you should make a new post to your blog. And every time you submit a new blog post to your blog, submit that article to article directories with a link back to your blog.

When it comes to producing good quality blogs this is where WordPress shines. Yes there are various different types of blogging platforms available for you to use, but WordPress is the easiest of them all to use and understand. Although, it must be said that Blogger follows a very close second behind it. But the author of WordPress Goldmine as the name recommended has used the one that is rated first of all blogging platforms.

When it comes to setting up a blog using WordPress you will find that whole process very simple and easy to complete. But first you must register with the site and once this is done then you can start building your first ever blog with them. In fact building the blogs will cost you nothing and will only take a few minutes for you to complete and then all you need to do is start adding more information to it once it is up and running.

Tips to Create Money through your Blog

1. You need to decide on what niche topic your blog empire should go for. It has to be a more general subject where you can use sub categories for your blogs. And of course, it has to be a hot niche topic that everybody is interested in. Go to ClickBank for this kind of information. And by the way, Internet Marketing is always a profitable main category to go for.

2. Start with about 5 blogs at Blogspost and WordPress. Search engines love this ones.

3. Post some great, useful information about your topics on your blogs at least every second day. This is important for the search engines to be able to notice your blogs. Google for ideas by typing in keywords related to your topics and use the results for your articles.

4. Place affiliate links into each of your posts and at the end of your articles. These links should be related to your blog theme. Also place links at the side of your blogs. Go to ClickBank and find yourself some great affiliate programs that relate to your topics and sign up as an affiliate. It’s easy. Just go by the step-by-step instructions.

These affiliate links will enable you to blog your way to riches.

Tips for Getting Internet Traffic to Your Blog

Free RSS Feed

Rich Site Summary also known as Really Simple Syndication is the process of delivering constantly updated content to your blog by pacing a block of code (known as a feed) on your webpages. In our fast paced information age, RSS fits absolutely. It allows your visitors to stay up to date on any new information you’ve added to your blog without necessarily having to visit every page on your blog. Instead they view a window that list the headlines followed by a quick summary of what each article is about.

Having a free RSS feed accomplishes two things besides getting more site traffic. First since the content is updated frequently it keeps the search engines coming back to your site and crawling for the new information. Second it can increase your visibility among your blog visitors. This is important because while they may not visit your blog everyday, providing a feed to your subscribers is a good way to for them to stay in touch.

Network

A blog network is a compilation of blogs under a sole domain or company name. Some web visitors take comfort in clicking a link that takes them to different bloggers who cover the same topic. This is also an excellent way to get free advertisement and free web traffic to your site since people who visit the network will invariably be exposed to your blog.

Email Marketing List

In a recent survey, 100% of online users say they communicate using email. This is a good way to send messages to your opt in email list with links going back to your blog web site. Let them know you’ve posted a new article or video on your blog. Use snippets or summaries to entice people to click on the link and get further information. The more times people on your list see your blog the more they will get to know you and give a second look to some products or services you maybe offering. If you can drive good amount of traffic to your blog, you’re a good blogger and you can make money out of it. Besides that, if advertisers find your blog right for their marketing campaign, they will immediately contact you and request to advertise on your blogs. That way you’ll be earning regular amount of money.

It’s not that difficult. Just make use of the resources you can find on the Internet and you can begin your business blogging career the soonest.

If you have a blog,then you among the millions of other people on this planet who have a blog,who can market their items and services online,and who find ways to connect through friends,past classmates,family,even acquaintances,in order to produce online cash.There are millions upon millions of blogs on the web right now,and you will need to sparkle through the muddle of language,or,at the very least,become known to a few in whatever niche you pursue.

One way for you to establish your audience is to actually have a niche that you proclaim yourself to be in, and one way for you to do this is to place your blog address in a blog directory. You also have any choice up to you: you are not limited to placing your blog in a single directory, which is advantageous if you consider how these blog directories have their own audiences whom you might lose if you aren’t meticulous enough.

If you would like to submit your blog to a blog directory,make sure that your blog is ready to be viewed by others. Do not simply place your blog address and then expect people to read half-baked essays, poor stories, or no entries at all. Have a lot of good content to welcome your new and current readers. Moreover, be aware of exactly what keywords your blog will have.

This means that you will have to go through your content, and then evaluate what keywords to use, so that you can properly categorize your blog and then provide the right keywords if the blog directory service asks for it.

Here are some blog directories that you may want to consider when you are finally ready to sign your blog up.

1. Blog Catalog (http://www.blogcatalog.com) allows you to not only place your blog into a category. It also shows which categories are most popular,so then you can have a better understanding as to what market has the majority of readers. Through blog catalog, you can join discussions and form or join groups.

2. At Blog Hub (http://www.bloghub.com), you can add your blog and chat at a forum, chat with your fellow bloggers, and get news on affordable web hosting services, as well as other articles that might be of interest to you. Blog hub also offers information on how to use services to monetize your blog.

3. You can also add your blog to the directory at Blog Hint (http://www.bloghints.com), where you can view the latest blogs added, the most popular, and the highest rated. Blog Hints will even suggest a category for your blog, and you can access some Wordpress themes if you are using that service. There are many different blogs in this directory that you can search through. The blogs are also organized in folders that are easily visible on the front page of the website.

4. At Blogging Fusion (http://www.bloggingfusion.com) you can also readily view the available categories, and you can even get your blog featured. There are also available blog ratings systems and popular blogs lists for you to browse.

5. Another directory is Blog Flux (http://dir.blogflux.com) where you can look through an alphabetical directory, see featured blogs, and see the latest updates to blogs listed in the directory.

Blogs.

As an Internet strategist – my life daily is consumed with social media feeds, blog alerts, feedburner stats, google alert updates, monitoring, strategizing, execution – all of these overused terms and time consuming tactics certainly take a toll on you.

But one thing I do often, as I do for all my clients, is research – taking notice of the growing digital space around me – thinking of ideas to implement innovative strategies among the community and with my clients.

One of those key strategies that are a must in today’s Internet spectrum is a blog.  A blog is key in driving not only traffic, but interest to your brand, product, or company.  Blogs help you appear authoritative in your industry – allowing you to give views on the latest events in your trade, offer reviews, insights, and so on.

This expands into relationship building tools, as you are able to speak more freely and in a more informal and personable style, as compared to how you direct the voice on your main website.  Through the blog channel, they are more likely to trust you, and then all the more likely to visit your main website and then click your links and possibly purchase your product.

It also offers insight for your customers, and allows them to leave comments and ’speak’ to you on a key level. In addition, blogs are extremely search engine friendly – through thousands of possible keywords and fresh, updated content on a regular basis – blogs are simply great facets to have on your website today.  Your simply misguided if you think otherwise.

*Read More for a detailed blog breakdown of the popular clothing line Free People.

Now, another aspect of blogs I enjoy are creating them, not only content strategy, but programming and designing them on a unique level.  One aspect of ‘branding’ a blog is considering the number of possibilities you have when actually build the blog.

How do you want to approach a design?
Are you a creative or less scalable brand?
Do you have the ‘assets’ to build a ‘creative’ blog?
Do you have a content strategy built before you blog?
Do you know how to ‘market’ your blog on a daily basis?

These are all important questions you MUST think about before diving into the blog space – thinking you know what to do, when you might need a refresher.

And always remember that blogs vary, depending if you are in the business-to-consumer or business-to-business parallel – but your Plan of Action (POA) should always remain the same.

Case Study.

Free People. A blog that does it Right.

Free People is a ’boutique’ style of women’s and young girl’s clothing – offered both online and in brick and mortar stores around the world.  It is a sister-brand to another well-known bohemian-type clothing, accessories and furniture store – Anthropologie.

Now, the Free People store design is a very creative, bohemian look that stylizes the brand well, and does many good things as far as marketing the brand on the main website – but their blog page does an even better job in terms of look, strategy and content.

First, when you come upon the page – you have a nice flash banner on the top portion of the blog that draws instant attention.  It’s 3-D style and moving parts, keeps the user engaged enough to move the mouse over the falling curtain rod and press it – which then drags the screen over, as if you were in puppet show – making note of their blog’s name “Caravan of Curiosities” – to keep the user engaged enough to follow through the blog to discover its true meaning.

Another side point here – naming your blog something different and marketing that along side your main brand is a nice change of pace on occasion.  But it won’t work for everyone – so carefully think about that before you go off and name your blog something completely different.  The nice touch here is that ‘Caravan of Curiosities’ still has an engaging tone to it, and how they display it in the blog is effective as well.

Working your way down the page – you recognize the 3-D style curtain outline the navigation header, which is simple – and elegant. And then just three blog pages dress the navigation header:

Blog: links to the blog homepage
Videos: links to a custom video channel page in the blog
Shop FP: links back to the main website

And from a design aspect – you have to appreciate the look with drawn curtains going down the sides of the pages – very instinctual and effective.

Now, the opening page here is the blog homepage – which after the navigation has your standard blog format and layout with a search box, archives, categories, and a blog roll entitled ‘favorites’.  They also added a store locator and 6 products that are simple photos and text that link back to the main store. The column layout is a three-column layout morphed into two columns, and in that side right column they squeeze in the blog widgets.  All of this is complimented by a great ‘notebook’ style background.  As complex and rich as this design is overall – remember, it is their content that gets the job done…not the design.  Even though I truly applaud them on such a layout – very engaging for a user to traverse through.

Finally, at the bottom of the page — a nice connection with the footer, in relation to the header — similar to how you tie any story together — you must connect the beginning with the end of a story…as you do a website — design and content including.

Content of Free People.

Now, with any website, content is king, always will be king, and on the Free People blog – it is King.  Content on blogs are crucial for search engines because you can create thousands of keywords, all of it search engine friendly, and all the content you create is new and updated – so search engines will love you for it.

Free People does a fantastic job with approaching the all around marketing term – “On Target, Off Topic”. Free People have a target audience, girls, young women ages tween to 45; easily, and for the more trendy women who may breach beyond that age – even an older woman can wear their clothing.  With that target audience in thought – as a marketer – go ‘off topic’ for a bit, and consider talking about content that is not directly related to you, but still, in a way, is connected.

Free People’s breaks up its blog into 26 different categories; topics such as art, books, decor, crafts, food, home office, magazines, polls, music, and so on.  At the same time, they intermix direct categories related to some of their external social media tools, such as their flickr, myspace, facebook, and download pages.

The point is, their content is intellectually placed, and interesting…which is even more important!  They do occasionally drop in content that will push a new outfit, piece of clothing and so on…but not as often as you think.  And they are blogging everyday – with NEW content, and using this to their advantage.

Video.

Another aspect of their content they included was a blog page devoted exclusively to video.  This custom designed video player they added features behind the scene videos of their monthly catalog shoots, as well as a video featuring their 2007 holiday party.  These simple videos are barely 1:30 minutes long, edited with appropriate music, mostly indie stuff, and cut to look a bit grainy and eclectic, as their brand appropriately exhibits now.

This simple idea of placing video on the blog is a great marketing tool.  First, the video takes an editor, all of about an hour to edit and post.  From there…he can take this video – submit it to any external video channels, i.e. YouTube, Viddler, and so on.  They can then upload them to their Facebook, MySpace, and Flickr pages – only enhancing their exposure – through something as simple as video.

For those who don’t know what this is or means; essentially this creates secondary brand exposure that allows you to initially reach out to possible consumers who might not have seen your brand before, allowing them to now find you.  It also allows you to create ‘backlinks’ to your website – this all counts in that SEO puzzle so many clients and people I speak to are always trying to solve.

Final.

Here is the point about all this – what this blog does right is pretty much EVERYTHING. What they do wrong, next to NOTHING, nearly.  And let’s be clear on this, they have people who are supposed to be blogging and acting as community managers to maintain this blog, and update their external social networking profiles, and so on.  This all takes time, and we all know what time ends up being — $$$.  But, the effect of what they have created has allowed them to ‘connect’ with their consumers, and harness new customers, and so on.  Their blog has been around since November 2006, and has amassed a huge amount of traffic daily to the blog.  Agreed – they are a major brand and can spark that type of traffic, but honestly, the simplicity behind their blog strategy only enhances those numbers.

Any company or brand that is thinking of starting a blog strategy need to follow a similar model in structuring their content and direction when beginning or ‘changing up’ a blog for your brand or product.

If you need help in developing a blog strategy for your business, feel free to contact me @ anytime. nicholas.cifuentes@gmail.com

Why four from just two blogging packages? Here is the answer to that question, and how if you create a blog using each, you will maximize your earning potential from your products:

Blogger

Blogger is blogging software owned by Google. Most people run their blog from BlogSpot, Bloggers blogging fast domain.

However, where Word presses scores over Blogger is in the fact that the software can be uploaded to your website, and can be run from there. For more resources visit us at www.building-blog-empire.com. This enables you to use any of the thousands of Word press plugging and templates that provide an almost unlimited degree of functionality in your blogging that will help to drive traffic to your website.

When you create a blog with any of these two different packages, whether run from your own computer or from the blog host, you are able to provide fresh content daily to your virtual website. Because that is what a blog is: it is in effect a web page, in the same way that a Squid lens and a page on a website is a web page.

Bogging and Search Engines

Blogging allows you a presence on search engines such as Google and Yahoo, and allows those with little idea of SEO or even of web design, to sell products online. There was a time when blogs were a rarity and something new, but blogging is now a way for anybody that knows how to create a blog can drive traffic to their website or to their blog page and help they make money through free advertising.

However, even a blog has to be advertised. Blogging in itself is not an advertising technique, but one of displaying your thoughts, idea, products or advertising your products. Now, you might think I am being a bit duplicitous here, stating that blogging is not a means of advertising yet can be used to advertise! Yet both statements are true.

Is Blogging an Advertising Technique?

Yes and no. You can create a blog in order to get traffic to your website, and in that respect you are using your blog for advertising. You can place a link to your website: your squeeze page, sales page or just a content page. The question is, how do you get people to read your blog, and then click on one of these links? The link could be placed at the bottom of every post, and on a permanent page on your blog, but how do yet get traffic to your blog: you have the same problem now as getting traffic to your website!

What you have here is that blogging can be use to promote another site, whether it be a website, another blog or a social networking site such as Face book, MySpace or YouTube. You can use all of these to promote and sell products. You can also visit us at www.your-own-blog.com. However, how do you get people, to find your blog? Creating a blog is fine, but that is only the start.

Use Article Marketing in Blogging

There is one way, and that is article marketing. By writing articles about your niche or product, and then including a link to your blog in the article, you can use the article to advertise your blog. If you can persuade a reader to click on your link, they will reach your blog on which you provide them with links to your website, your other blogs and your Face book and MySpace home pages.

Posting on blogs is easy. Getting blog traffic is not. There are a lot of blogs out there and only so many blog readers to go around. If you are thinking about posting on blogs or if you are already posting on blogs but not getting the kind of blog traffic you want, there are a few things you can do to make your blogs more interesting than some of the other blogs you are competing with.

Research Prior to Posting on Blogs

Blogs that get a lot of blog traffic have one thing in common: they cover topics that people are interested in reading about. To make sure your topics will be of interest to the general public it is a good idea to research various topics before posting on blogs. You can perform general searches on the Internet to see what’s popular and what’s not. You can also read other blogs that are similar to yours. If they have high blog traffic and lots of comments, they are probably hitting on good topics.

Consider Your Tone before Posting on Blogs

Blogs are different than news stories. People read blogs because they want to hear opinions along with facts. And as crazy as it might sound, people want to hear YOUR thoughts. Don’t be afraid to state your case or add commentary when posting to blogs. Personal opinions, tone, and writing style all help to draw in regular blog traffic. So, consider these things carefully before posting on blogs. They will have a huge impact on your success.

You Can Get More Blog Traffic with Short Posts

Posting on blogs is slightly different than posting on other types of web pages. Blog readers like short posts–really short posts. Short blogs are fun and easy to read. Long blogs, on the other hand, look intimidating and time consuming. If you want people to actually read what you are posting on blogs or if you’d like to see repeat blog traffic, it is a good idea to present as much information as you can in a limited number of words. A good rule of thumb when posting on blogs is to keep each post under 250 words.

Think About Blog Traffic Posting On Blogs

Quality doesn’t always equal success when posting on blogs. There are lots of good blogs out there that don’t get a lot of blog traffic. The reason is because nobody knows they exist. You can avoid this pitfall by thinking about blog traffic before you begin posting on blogs. Things to consider specifically include keywords and keyword phrases. If you can use natural keyword placement in the blog’s title and throughout the body of the text, your posts stand a better chance of making it into search engine rankings and a better chance of drawing more blog traffic.

Always Think About Your Readers When Posting On Blogs

When posting on blogs nothing is more important than your blog traffic (a.k.a. your audience.) Some of the things readers like to see on blogs include: snappy headlines, bulleted or formatted lists, links, and information that is easy to scan.

 Increasing traffic is actually easier than it seems–provided you know how. We will go over 7 specific methods of increasing traffic. These are guaranteed methods to draw more visitors to your blog.

Tip #1: Sign up for pinging services

It seems pretty obvious, but most bloggers, even those who are more experienced, don’t sign up for pinging services. If you’re new to blogging and don’t know what pinging means, pinging basically means that when your blog is updated, a “ping” is sent

out by the service to let pinging sites know that your blog has been updated. People who are visiting sites with pinging services will then see your blog flash across the side of the screen as “newly updated”. Pinging services include Yahoo’s blo.gs, weblogs.com, Google Blog search, and ZingFast.

Tip #2: Sign up for Technorati

If you go to technorati.com, you’ll see an option on the left side of the screen to “Claim Your Blog”. Doing so allows you to get updated link counts, add your photo or branding to Technorati, and see your Technorati link. Having your blog claimed on Technorati helps to increase traffic because the millions of people who go to that site will have a chance to see your blog on there.

Tip #3: Sign up for FeedBurner, a RSS service

What FeedBurner basically does for your blog is it helps you to promote your blog’s content, build your audience and measure your audience. In other words, it helps you increase your blog’s traffic.

Tip #4: Bookmark your blogs at places like del.icio.us

You can set up an account and profile at del.icio.us. Then, using that, you can add links to your blog along with excerpts from your blog. Anytime someone visits your profile on

del.icio.us, they will see a link to your blog and excerpts. There are other social bookmarking sites that you can use in much the same way. The bottom line is, using these social bookmarking sites can help you increase traffic.

Tip #5: Post comments at other blogs

No, this doesn’t mean you should go and spam other blogs with comments that are only there to promote a site. It means that you should visit similar blogs to your own, post legitimate comments and then sign your name(along with a link to your

blog). This way, people know you aren’t there just to promote your site—you’re there to post a good piece of feedback and also say where you’re from.

Tip #6: Ask owners of other blogs to post a link to yours

Find other blogs that are similar to yours. If they seem to be decently popular(that is, they have a good amount of comments for each post), you can try to contact the owner of the blog to add a link to your blog if they have a links section. To make them really want to do this, you can offer to link back to their blog on your blog. People do this reciprocal blog linking all the time and it does help to increase traffic.

Tip #7: Use keywords in your blog

Like regular web pages, having a good keyword density on a blog is a terrific way of getting search engine spiders to notice your page. (FYI: Search engine spiders are programs from search engines that browse sites and report back their findings to the

search engine database, which then lists that site. The more keywords on your site, the more likely it is for a search engine spider to pay a visit)

If your average blog posting is around 200 words, try to use 2-6 keywords per blog post. 2-6 keywords in a blog posting of 200 words is a keyword density of between 1 and 3 percent, a respectable number. Remember that you don’t want to use too many

keywords, as that will make your blog look bad.

Also be sure that the keywords used are relevant to your blog. Before even making a blog posting, decide what the post will be about and then select a keyword or two to use in your post. Then do it. It’s a surefire way of getting more traffic to your site!

These days everyone has a blog but most of them float unread out on the internet cloud. So the big question I keep hearing is how do I get more traffic to my blog? The answer is simple, and if you are willing to put in a little time you can do it for free as well.

Blogs are more or less just like any other website out there. Sure they are designed to make it easy for bloggers to post news, images, and video without much computer savvy but in reality they are just user friendly mini-websites. So now that you have one you want to get more traffic to it so here’s a few of the free and basic first steps to increasing your blogs traffic.

#1 Blog About Something People Care About

Seriously – if nobody cares about your blog because it’s just random talk about what you ate that morning you aren’t going to pick up a lot of traffic. However, regardless of how weird your interests may be someone out there also cares about them. So this one is an easy – just blog about something that someone else can relate to.

#2 Submit Your Blog to Directories

This one is also easy but takes a bit of time. There are a lot of free services out there where you can submit your blog to. They are basically like giant phonebooks for blogs and once you add your blog to their service more people will be able to find your blog. You’ll be able to categorize your blog and many of them let you use your own “tags” which are basically key words. Just jump on your favorite search engine and type in something like “free blog submission” and you’ll find lots of sites which can help you out.

#3 Have a Blogroll

Blogs often have a list of links somewhere that lists the other blogs or websites that are related or that the blogger enjoys visiting. If you want to help increase traffic find some sites that will trade you a link on their blog for one on yours. Don’t get too carried away with this though as you can actually lose traffic if you abuse this. This is where you start to get into the internet’s deeper and more inner workings so for brevity we’ll just leave it with this: you don’t want more than about 100 links on your front page or you might actually decrease your chance for big traffic.

#4 Submit Your Blog to Feedreaders

Most blog services have the ability to create a “feed”. You might hear people talking about RSS, syndication, or feedreaders. Basically what this means is each blog creates a list of what posts have been added to it much like headlines for a newspaper. You can find sites out there like the Blog Directories which you can submit your blog feed or RSS to. If you do this they’ll pick up your headlines and people can then dig through them for interesting blogs. The best part about these feed systems is that most continue to check your blog for updates so once you’ve submitted it you can just reap the benefits!

#5 Blog Often and When Appropriate

One mistake some people make with blogging is blogging when they have nothing useful to say just to get another “post” on their blog. If you are doing this then you are going to have a hard time making fans who are interested in saving your page in their favorites or bookmarks. However, you want to often update your blog. If you don’t post regularly then you’ll bore your fans. Blog often, but make sure you’re blogging something of interest.

#6 Make Sure Your Blog Has a Theme

If you’re blog is all over the place you’ll have a hard time putting together a fan base. You may get a few hits here and there by random people but you want to build a community. To do that you’ll probably want to pick a few categories you’re going to post about and stick with them. If you are the type who likes to make random posts sometimes you could just make a category called Random Thoughts or something along those lines but again be careful.

#7 Pingbacks and Trackbacks

If you want people to visit your blog then visit other blogs that are related to yours and get involved. You’ll find that people often leave comments with links back to their own blog or another related blog in the comments. These are part of the pingback/trackback system which can be a lot of fun and also get you a lot of additional traffic. Avoid spamming though as you’ll just irritate potential friends and you’ll likely have your comments removed and lose your comment ability.

#8 Appearance Matters

Every blog service offers templates which can make your blog look unique or have a style you feel fits. Often you can also customize your blog with custom graphics and tinker with the layout. While this can really help your blog be careful that you aren’t making it irritating to potential readers. Not many people want to come to a blog that hurts their eyes to look at or which has loud music they don’t like.

There you go, 8 simple tips on how to increase your blog traffic. The last thing to remember is that building up your blog traffic is going to take time. Depending on the potential number of people interested in your topics and your other blogging related skills it could take weeks and even more likely months to really get things going. If you blog it, they will come!